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20
Dec
There has been a recent trend for global retailers to team up with all sorts of designers and creatives. Why do you believe that this is the case?I’m not sure why. The idea of piling contents on top of each other to create something more desirable is not something that necessarily happened before. I don’t really have an answer for that, it just happened. I’m not the biggest fan of collaborations. The best situation is if a brand can achieve what it’s looking to achieve without having to attach other names and influencers.
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20
Dec
Coming from a relatively niche audience in streetwear, has it been difficult adjusting your design acumen for a bigger audience?It’s tough, not just for clothes but also for music. To make something that appeals to everyone is the hardest thing to do. There’s a lot of different types of customers for Uniqlo so to make something that works for everyone is challenging.
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